Course curriculum

  • 1

    Welcome to The Business of Travel: Your Complete Startup Guide for Travel Advisors

    • Welcome to The Business of Travel: Your Complete Startup Guide for Travel Advisors!
  • 2

    Module 1: Getting Started with Becoming a Travel Advisor

    • Introduction

    • Lesson 1: Understanding the Role of a Travel Advisor

    • Lesson 1: Quiz - Understanding the Role of a Travel Advisor

    • Lesson 2: Starting Your Own Travel Agency vs. Host Agency vs. Franchise Models vs. Working as an Advisor for a Travel Agency

    • Host Agency/Franchise Interview Form
  • 3

    Module 2: Creating Your Business Foundation

    • Introduction

    • Lesson 1: Legalities and Operations

    • Lesson 1: Quiz - Legalities and Operations

    • Lesson 2: Business Planning, Financial Setup and Taxes

    • Business Plan Template For Travel Advisors

    • Lesson 3: Setting Up Systems for Success

    • Bonus Lesson: Daily Tasks and Habits of A Successful Travel Advisor
  • 4

    Module 3: Building Your Travel Advisor Business

    • Introduction

    • Lesson 1: Defining Your Niche and Crafting Your Service Offerings

    • Quiz: Defining Your Niche and Crafting Your Service Offerings

    • Defining Your Niche Worksheet

    • Lesson 2: Pricing Strategies and Structuring Your Fees

    • Quiz: Pricing Strategies and Structuring Your Fees

    • Lesson 3: Creating a Client Acquisition Strategy

    • "Who Do You Know" Client Identification Worksheet

    • Lesson 4: Building Long-Term Client Relationships and Retention

    • Quiz: Building Long-Term Client Relationships and Retention

    • Lesson 5: Accelerating Your Travel Advisor Business Through Strategic Networking and Education
  • 5

    Module 4: Marketing and Launching Your Travel Business

    • Introduction

    • Lesson 1: Building a Magnetic Brand and Online Presence

    • Website Essentials Checklist

    • Client Journey Map Worksheet

    • Lesson 2: Social Media Strategy for Travel Advisors

    • Social Media Audit Worksheet for Travel Advisors

    • Lesson 3: Building and Nurturing an Email List

    • Lesson 4: Launching Your Travel Business with Confidence

    • Quiz: Launching Your Travel Business with Confidence
  • 6

    Module 5: Sales Processes of a Successful Travel Advisor

    • Introduction

    • Lesson 1: Creating a Sales Process That Works for You

    • Quiz: Creating a Sales Process That Works for You

    • Lesson 2: The Power of Discovery Calls

    • Discovery Call Script Worksheet

    • Client Consultation Form

    • Lesson 3: Closing the Sale with Confidence

    • Lesson 4: Booking Travel, Tracking and Refining Your Sales Success

    • Supplier Connection Blueprint

    • Travel Advisor Booking Checklist

    • 24 Hour Clock Printable

    • Phonetic Alphabet Printable

    • Popular Airport Codes Printable

    • Welcome Home Travel Follow-Up Script

    • Lesson 5: Handling Client Emergencies and Travel Issues

    • Quiz: Handling Client Emergencies and Travel Issues

    • Bonus Lesson: How to Spot a Scam
  • 7

    Module 6: Scaling Your Travel Advisor Business

    • Introduction

    • Lesson 1: Streamline with Systems and Automation

    • Lesson 2: Outsource and Delegate Like a CEO

    • Lesson 3: Grow with Intention – Groups, Referrals and Repeat Clients

    • Supplier Event Partnership Planner

    • Final Thoughts: Staying Aligned, Inspired, and Resilient as a Travel Entrepreneur

    • Vision Casting Exercise: Letter to Your Future Self

    • Post-Course Survey